{"id":32513,"date":"2024-07-14T15:52:07","date_gmt":"2024-07-14T13:52:07","guid":{"rendered":"https:\/\/geosplet.com\/?p=32513"},"modified":"2025-12-24T10:18:51","modified_gmt":"2025-12-24T09:18:51","slug":"rezultati-lokacijskega-marketinga-gostinska-panoga","status":"publish","type":"post","link":"https:\/\/geosplet.com\/si\/rezultati-lokacijskega-marketinga-gostinska-panoga\/","title":{"rendered":"Rezultati lokacijskega marketinga \u2013 Gostinska panoga"},"content":{"rendered":"\t\t
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Lokacijski marketing prina\u0161a merljive rezultate podjetjem iz gostinske panoge<\/h1>

Podjetja po vsem svetu i\u0161\u010dejo na\u010dine, kako okrepiti svojo lokalno prisotnost in pove\u010dati obisk fizi\u010dnih lokacij. Lokacijski marketing jim omogo\u010da prav to \u2013 z optimizacijo podatkov o poslovnih enotah na klju\u010dnih platformah, kot so Google Maps, Google Search, Apple Maps in \u0161tevilne druge.<\/p>

V nadaljevanju predstavljamo rezultate podjetij iz gostinske panoge, ki so uvedla na\u0161o re\u0161itev za upravljanje lokacij. \u0160tudija je bila opravljena na vzorcu\u00a05.700\u00a0poslovnih lokacij<\/strong>, za katere je bilo prek na\u0161e storitve opravljenih kar 594.000\u00a0vnosov<\/strong>\u00a0v digitalne platforme.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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5.700+
objavljenih poslovnih lokacij\u00a0<\/strong><\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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594.000<\/strong>
vnosov v online platforme<\/strong><\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Klju\u010dne metrike uspeha<\/h1>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t
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ve\u010d ogledov profila Google Business - vklju\u010duje iskanja na Google Maps & Google Iskalniku <\/h6> \t\t\t\t \r\n\t\t\t <\/div>\r\n\t\t \t \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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ve\u010d klikov na mobilnih napravah \u2013 telefonski klici, rezervacije, navodila za pot<\/h6> \t\t\t\t \r\n\t\t\t <\/div>\r\n\t\t \t \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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ve\u010d anga\u017eiranosti uporabnikov - interakcije z objavami, ocenami in drugimi vsebinami<\/h6> \t\t\t\t \r\n\t\t\t <\/div>\r\n\t\t \t \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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* Metrike prikazujejo primerjavo rezultatov v storitvi Google Business v enakem obdobju pred in po implementaciji storitve.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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Bi \u017eeleli podobne rezultate tudi vi?<\/h1>

Te dobre prakse prikazujejo, kako lahko lokacijski marketing<\/a> in integracija vseh lokacijskih ter dru\u017ebenih profilov preko platforme GeoSplet podjetjem omogo\u010dita izbolj\u0161anje njihove digitalne strategije, pove\u010data anga\u017eiranost strank, poenostavita proces upravljanja in odpreta nove prilo\u017enosti za rast poslovanja.<\/p>

Kontaktirajte nas<\/strong> in z veseljem vam poka\u017eemo, kako lahko za\u010dnete.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Lokacijski marketing za gostince prina\u0161a konkretne rezultate \u2013 ve\u010d kot 2x ve\u010d ogledov in 35\u202f% ve\u010d klikov prek mobilnih naprav! Na podlagi analize 5.700 gostinskih lokacij razkrivamo, kako lahko pametno upravljanje spletne prisotnosti prinese ve\u010d gostov in bolj\u0161o vidnost. Spoznajte, kako lahko GeoSplet pomaga tudi vam.<\/p>\n","protected":false},"author":3,"featured_media":32518,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[178,148,50],"tags":[177,176],"class_list":["post-32513","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-study","category-local","category-news","tag-lokacijski-marketing","tag-rezultati-narocnikov"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/geosplet.com\/si\/wp-json\/wp\/v2\/posts\/32513","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/geosplet.com\/si\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/geosplet.com\/si\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/geosplet.com\/si\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/geosplet.com\/si\/wp-json\/wp\/v2\/comments?post=32513"}],"version-history":[{"count":27,"href":"https:\/\/geosplet.com\/si\/wp-json\/wp\/v2\/posts\/32513\/revisions"}],"predecessor-version":[{"id":33728,"href":"https:\/\/geosplet.com\/si\/wp-json\/wp\/v2\/posts\/32513\/revisions\/33728"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/geosplet.com\/si\/wp-json\/wp\/v2\/media\/32518"}],"wp:attachment":[{"href":"https:\/\/geosplet.com\/si\/wp-json\/wp\/v2\/media?parent=32513"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/geosplet.com\/si\/wp-json\/wp\/v2\/categories?post=32513"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/geosplet.com\/si\/wp-json\/wp\/v2\/tags?post=32513"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}