{"id":23042,"date":"2020-04-22T06:35:42","date_gmt":"2020-04-22T04:35:42","guid":{"rendered":"https:\/\/www.geosplet.com\/?p=23042"},"modified":"2025-12-24T10:32:30","modified_gmt":"2025-12-24T09:32:30","slug":"results-of-location-marketing-in-post-slovenia","status":"publish","type":"post","link":"https:\/\/geosplet.com\/en\/rezultati-lokacijskega-marketinga-posta-slovenije\/","title":{"rendered":"Location marketing results - Po\u0161ta Slovenije"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"23042\" class=\"elementor elementor-23042\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f1182b4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f1182b4\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-29c3965 ot-flex-column-vertical\" data-id=\"29c3965\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b877a43 elementor-widget elementor-widget-spacer\" data-id=\"b877a43\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7b32ff4 elementor-widget elementor-widget-text-editor\" data-id=\"7b32ff4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h1>Po\u0161ta Slovenije improves online presence with centralised branch management<\/h1>\n<p data-start=\"253\" data-end=\"658\">Many multi-location businesses face the challenge of how to manage their business unit data effectively and consistently online. Incorrect or outdated data can lead to customer dissatisfaction, reduced trust and lower visibility in local search. A similar challenge was faced by <strong data-start=\"612\" data-end=\"631\">Post of Slovenia<\/strong>, which has one of the largest networks of physical branches in the country.<\/p>\n<p data-start=\"769\" data-end=\"1240\">After a long search for a solution, Po\u0161ta Slovenije, in cooperation with GeoSplet, implemented a leading solution for <strong data-start=\"881\" data-end=\"905\">location marketing<\/strong>based on the platform <strong data-start=\"931\" data-end=\"942\">Uberall<\/strong>. This solution allows <strong data-start=\"963\" data-end=\"1013\">centralised web presence management<\/strong> all branches from one place. All key information - such as opening times, contacts and addresses - is now <strong data-start=\"1124\" data-end=\"1152\">synchronise automatically<\/strong> on more than 20 major platforms, including Google, Apple Maps, Facebook and others.<\/p>\n<p data-start=\"1242\" data-end=\"1385\">In a joint project, we have successfully synchronised as many <strong data-start=\"1287\" data-end=\"1306\">494 branches<\/strong>, for which more than <strong data-start=\"1346\" data-end=\"1363\">11.700 entries<\/strong> to online platforms.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-03aaf2a elementor-widget elementor-widget-spacer\" data-id=\"03aaf2a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-31da69c2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"31da69c2\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5c75bdcb ot-flex-column-vertical\" data-id=\"5c75bdcb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b84b7f1 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"b84b7f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0b29bb7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0b29bb7\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-6c41c7f ot-flex-column-vertical\" data-id=\"6c41c7f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6feed41 elementor-widget elementor-widget-image\" data-id=\"6feed41\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"512\" height=\"512\" src=\"https:\/\/geosplet.com\/wp-content\/uploads\/2025\/07\/e-commerce-29-512.webp\" class=\"attachment-large size-large wp-image-32319\" alt=\"\" srcset=\"https:\/\/geosplet.com\/wp-content\/uploads\/2025\/07\/e-commerce-29-512.webp 512w, https:\/\/geosplet.com\/wp-content\/uploads\/2025\/07\/e-commerce-29-512-300x300.webp 300w, https:\/\/geosplet.com\/wp-content\/uploads\/2025\/07\/e-commerce-29-512-150x150.webp 150w, https:\/\/geosplet.com\/wp-content\/uploads\/2025\/07\/e-commerce-29-512-12x12.webp 12w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8598930 elementor-widget elementor-widget-text-editor\" data-id=\"8598930\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h3><strong>494<br \/>published branches\u00a0<\/strong><\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-36db7bb ot-flex-column-vertical\" data-id=\"36db7bb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e682d0a elementor-widget elementor-widget-image\" data-id=\"e682d0a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"512\" height=\"512\" src=\"https:\/\/geosplet.com\/wp-content\/uploads\/2025\/07\/business-listings.png\" class=\"attachment-large size-large wp-image-32320\" alt=\"\" srcset=\"https:\/\/geosplet.com\/wp-content\/uploads\/2025\/07\/business-listings.png 512w, https:\/\/geosplet.com\/wp-content\/uploads\/2025\/07\/business-listings-300x300.png 300w, https:\/\/geosplet.com\/wp-content\/uploads\/2025\/07\/business-listings-150x150.png 150w, https:\/\/geosplet.com\/wp-content\/uploads\/2025\/07\/business-listings-12x12.png 12w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ac4ef0f elementor-widget elementor-widget-text-editor\" data-id=\"ac4ef0f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h3><strong>11.749<\/strong><br \/><strong>entries in online platforms<\/strong><\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-65f7d33 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"65f7d33\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-af59bd9 ot-flex-column-vertical\" data-id=\"af59bd9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c158197 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"c158197\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3b15cee elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3b15cee\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b8061a5 ot-flex-column-vertical\" data-id=\"b8061a5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-86c8752 elementor-widget elementor-widget-text-editor\" data-id=\"86c8752\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h1 style=\"text-align: center;\">Key metrics for success<\/h1>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-940f581 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"940f581\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-extended\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-799cd31 ot-flex-column-vertical\" data-id=\"799cd31\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4f9c834 elementor-widget elementor-widget-icounter\" data-id=\"4f9c834\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icounter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t    \t<div class=\"ot-counter\">\r\n\t\t        \t<div>\r\n\t\t        \t\t<span class=\"num\" data-to=\"40\" data-time= \"1000\"><\/span>\r\n\t\t        \t\t<span>%<\/span>\t\t        \t<\/div>\r\n\t\t        \t<h6 class=\"counter-title\">More store listings in Google Business - includes Google Maps &amp; Google Search <\/h6>        \t\t\t\t        \r\n\t\t\t    <\/div>\r\n\t\t    \t    \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-c5b96be ot-flex-column-vertical\" data-id=\"c5b96be\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f368bef elementor-widget elementor-widget-icounter\" data-id=\"f368bef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icounter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t    \t<div class=\"ot-counter\">\r\n\t\t        \t<div>\r\n\t\t        \t\t<span class=\"num\" data-to=\"186%\" data-time= \"2000\"><\/span>\r\n\t\t        \t\t<span>%<\/span>\t\t        \t<\/div>\r\n\t\t        \t<h6 class=\"counter-title\"> more clicks on the website - users visit the official websites of the branches more often<\/h6>        \t\t\t\t        \r\n\t\t\t    <\/div>\r\n\t\t    \t    \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-29697a3 ot-flex-column-vertical\" data-id=\"29697a3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f08f105 elementor-widget elementor-widget-icounter\" data-id=\"f08f105\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icounter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t    \t<div class=\"ot-counter\">\r\n\t\t        \t<div>\r\n\t\t        \t\t<span class=\"num\" data-to=\"89\" data-time= \"2000\"><\/span>\r\n\t\t        \t\t<span>%<\/span>\t\t        \t<\/div>\r\n\t\t        \t<h6 class=\"counter-title\">Increase in phone calls to branches - customers get in touch with the relevant unit faster<\/h6>        \t\t\t\t        \r\n\t\t\t    <\/div>\r\n\t\t    \t    \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d1ee401 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d1ee401\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e9d8c79 ot-flex-column-vertical\" data-id=\"e9d8c79\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-493e7df elementor-widget elementor-widget-text-editor\" data-id=\"493e7df\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\">* The metrics show a comparison of Google Business results over the same period before and after the implementation of the service.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-43f8a20 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"43f8a20\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1977986 ot-flex-column-vertical\" data-id=\"1977986\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-640f3e6 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"640f3e6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2d7ad7d elementor-widget elementor-widget-text-editor\" data-id=\"2d7ad7d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h1>Would you like similar results?<\/h1>\n<p data-start=\"2632\" data-end=\"2704\">After the successful launch of the service, the team of Post Slovenije was given <strong data-start=\"2089\" data-end=\"2133\">full control over your digital presence<\/strong> of its branches. In a few clicks, you can now have one place <strong data-start=\"2194\" data-end=\"2244\">update data on all key platforms<\/strong>which saves them a huge amount of time and reduces the chances of mistakes.<\/p>\n<p data-start=\"2357\" data-end=\"2630\"><a href=\"https:\/\/geosplet.com\/en\/location-marketing-2\/\">Location marketing<\/a> is becoming indispensable for all organisations with multiple business units. The solution we implemented for Posta Slovenije is also successfully used by other large organisations. Let GeoSplet take care of your digital presence and raise you above the competition.<\/p>\n<p data-start=\"2632\" data-end=\"2704\"><strong data-start=\"2635\" data-end=\"2656\">Contact us<\/strong> and we'd love to show you how to get started.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Posta Slovenije has successfully centralised online data management for its 494 branches through location-based marketing. Using GeoSplet, a service based on the Uberall platform, they improved their online presence in a short period of time, increasing the number of clicks to their website by +186 %, the number of phone calls by +89 % and the number of branch appearances on Google by +40 %. The solution enabled the company to manage all locations from one place faster, easier and more reliably.<\/p>","protected":false},"author":1,"featured_media":32636,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[178,148,50],"tags":[],"class_list":["post-23042","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-study","category-local","category-news"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/geosplet.com\/en\/wp-json\/wp\/v2\/posts\/23042","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/geosplet.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/geosplet.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/geosplet.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/geosplet.com\/en\/wp-json\/wp\/v2\/comments?post=23042"}],"version-history":[{"count":81,"href":"https:\/\/geosplet.com\/en\/wp-json\/wp\/v2\/posts\/23042\/revisions"}],"predecessor-version":[{"id":33734,"href":"https:\/\/geosplet.com\/en\/wp-json\/wp\/v2\/posts\/23042\/revisions\/33734"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/geosplet.com\/en\/wp-json\/wp\/v2\/media\/32636"}],"wp:attachment":[{"href":"https:\/\/geosplet.com\/en\/wp-json\/wp\/v2\/media?parent=23042"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/geosplet.com\/en\/wp-json\/wp\/v2\/categories?post=23042"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/geosplet.com\/en\/wp-json\/wp\/v2\/tags?post=23042"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}