{"id":16866,"date":"2016-09-16T12:39:52","date_gmt":"2016-09-16T10:39:52","guid":{"rendered":"https:\/\/www.geosplet.com\/?p=16866"},"modified":"2025-12-24T11:18:13","modified_gmt":"2025-12-24T10:18:13","slug":"whether-your-company-has-a-presence-on-the-web-and-mobile-devices","status":"publish","type":"post","link":"https:\/\/geosplet.com\/en\/ali-je-vase-podjetje-prisotno-na-spletu-in-mobilnih-napravah\/","title":{"rendered":"Is your business present on the web and mobile devices?"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"16866\" class=\"elementor elementor-16866\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2f2e1688 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2f2e1688\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5bbf803a ot-flex-column-vertical\" data-id=\"5bbf803a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-65b2eaf elementor-widget elementor-widget-spacer\" data-id=\"65b2eaf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f6b4a81 elementor-widget elementor-widget-text-editor\" data-id=\"5f6b4a81\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<section class=\"av_textblock_section\"><div class=\"avia_textblock\"><p style=\"text-align: left;\">If you want to know whether your business will be successful in the long term, we must first ask you one question:<\/p><p style=\"text-align: left;\"><strong><em>\"Is your business reaching potential customers online and on mobile devices?\"<\/em><\/strong><\/p><p style=\"text-align: left;\">Recent research on the habits of web and mobile users shows that the answer to this question is <strong>crucial to your success<\/strong>. Because users demand accurate information and they want it instantly - anywhere, anytime. We are entering a new era of optimisation and digital marketing, which we can call <strong>\"near me\" or local search.<\/strong><\/p><\/div><\/section><section class=\"av_textblock_section\"><div class=\"avia_textblock\"><h2 style=\"text-align: left;\"><strong>They look at each other 150 times a day<\/strong><\/h2><\/div><\/section><div class=\"hr hr-invisible avia-builder-el-8 el_after_av_textblock el_before_av_textblock\" style=\"text-align: left;\">Unless you live on a desert island, you'll agree with Google's research that:<\/div><ul><li class=\"hr hr-invisible avia-builder-el-8 el_after_av_textblock el_before_av_textblock\" style=\"text-align: left;\">on average <strong>150 times a day<\/strong> we look at our mobile phones,<\/li><li class=\"hr hr-invisible avia-builder-el-8 el_after_av_textblock el_before_av_textblock\" style=\"text-align: left;\"><strong>86 %<\/strong> internet users search for local providers on their mobile devices.<\/li><\/ul><section class=\"av_textblock_section\"><div class=\"avia_textblock\"><p style=\"text-align: left;\">The most important result of Google's research makes it clear that this data is vital for your business, as it shows that as many<strong> 76 % completes local online searches with a purchase.\u00a0<\/strong><\/p><p style=\"text-align: left;\">If your location and offers are not found by customers in the hits, this means that you are losing a large share of potential traffic. Your competitors are gaining by publishing your location details.<\/p><\/div><\/section><div class=\"hr hr-invisible avia-builder-el-10 el_after_av_textblock el_before_av_textblock\" style=\"text-align: left;\">\u00a0<\/div><section class=\"av_textblock_section\"><div class=\"avia_textblock\"><h2 style=\"text-align: left;\"><strong>Managing location data - a necessary ingredient for online success<\/strong><\/h2><\/div><\/section><section class=\"av_textblock_section\"><div class=\"avia_textblock\"><p style=\"text-align: left;\"><strong>SEO or search engine optimisation<\/strong>\u00a0has become more multifaceted and more complex than ever. It is necessary to comply with the myriad rules of Google search, to have a presence on social networks, to ensure that the website is technically suitable for all types of devices (especially mobile), and to create content that is engaging and useful for the user.<\/p><p style=\"text-align: left;\"><strong>The scale of \"local search\" and \"on-the-go search\" makes the management of location data the basis of optimisation.<\/strong><\/p><p style=\"text-align: left;\">Just by publishing key company information -\u00a0<strong>company name, address, contact<\/strong>\u00a0- on all online maps, navigation databases and web directories, you can ensure a baseline of visibility in local search. Manage location data (<strong><a href=\"https:\/\/geosplet.com\/en\/local-seo-optimisation-on-local-search\/\" target=\"_blank\" rel=\"noopener noreferrer\">Local SEO<\/a><\/strong>) is now a mandatory and essential component of digital marketing for every business. It's where it all starts and it's the foundation for building your online presence.<\/p><\/div><\/section><section class=\"av_textblock_section\"><div class=\"avia_textblock\"><p style=\"text-align: left;\"><strong>Need help or advice?\u00a0<\/strong><span style=\"color: var( --e-global-color-text ); font-weight: var( --e-global-typography-text-font-weight );\">Contact us. We are happy to help.<\/span><\/p><\/div><\/section>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>\t\t\t\tIf you want to know whether your business will be successful in the long term, the first question to ask is: \"Is your business reaching potential customers online and on mobile devices?\"\t\t<\/p>","protected":false},"author":3,"featured_media":22725,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[50],"tags":[],"class_list":["post-16866","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/geosplet.com\/en\/wp-json\/wp\/v2\/posts\/16866","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/geosplet.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/geosplet.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/geosplet.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/geosplet.com\/en\/wp-json\/wp\/v2\/comments?post=16866"}],"version-history":[{"count":17,"href":"https:\/\/geosplet.com\/en\/wp-json\/wp\/v2\/posts\/16866\/revisions"}],"predecessor-version":[{"id":33777,"href":"https:\/\/geosplet.com\/en\/wp-json\/wp\/v2\/posts\/16866\/revisions\/33777"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/geosplet.com\/en\/wp-json\/wp\/v2\/media\/22725"}],"wp:attachment":[{"href":"https:\/\/geosplet.com\/en\/wp-json\/wp\/v2\/media?parent=16866"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/geosplet.com\/en\/wp-json\/wp\/v2\/categories?post=16866"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/geosplet.com\/en\/wp-json\/wp\/v2\/tags?post=16866"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}